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It’s Holiday Heel time?

How many of us have opted for glamour over comfort? When I think about the years of beautiful stiletto heels that I wore party after party during Holiday season, it makes me want to cut my feet off at the ankles, they ache so bad. It's like talking about your teeth and feeling like to have a toothache. We should keep this in mind when servicing our clients during this Holiday season. It's a great way to increase your revenue stream of income while helping your clients feel better. Offer a tired foot and leg massage as a stand only or add on service. Using FOOTLOGIX tired leg formula mousse, you will help reduce leg fatigue caused by wearing heels and walking, walking, walking through their Holiday shopping. How about an add on facial for the feet MASK. LCN'S Urea mask can be used with heated towels, heated booties or simply warm water. Hydrating the feet and legs while relieving leg fatigue. Offer the LCN Express foot spray to your clients for retail. With only 10{41aa4bb89c477f1e334505d76149b7c47b1e52c0a22817e445c0fb4c76e652bd} Urea for at home care use, this product is ideal for quick care in between visits. With the help of Urea, saccharine isomerase, provitamin B5 and allantoin, the skin becomes soft and palpably supple immediately. FOOTLOGIX foot soak also makes a great retail purchase for your clients to soak their tired feet in the comfort of their own homes. Don't forget about the LCN 40{41aa4bb89c477f1e334505d76149b7c47b1e52c0a22817e445c0fb4c76e652bd} chapped skin cream. We completely sold out of the 500 5ml size we brought in. We have 50ml win stock and more in transit, due this week. Don't wait....Order yours today! ____________________________________________________ FUN FACT: Did you know it was men who originated wearing high heels? As early as the 10th century, Persian horseback-riders used heels to help their feet stay in stirrups. The trend quickly spread to Europe where heels became fashionable for the upper class, including women. Ever hear the phase "well-heeled"? It was applying to the wealthy. It wasn't until the 18th century when high heels became for women only.
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TIME TO REGISTER EARLY FOR CLASSES TO RESERVE YOUR SEAT!

NASP Level 1 and NASP Level 3 Coming to Largo and Orlando, Florida LCN Barefoot class coming to Largo, Boca Raton & Orlando Florida ____________________________________________ February 21st through February 24th - NASP Level 1 - Largo, Fl February 28th - LCN BAREFOOT class - Largo, Fl February 29th - LCN BAREFOOT class - Boca Raton, Fl April 10th through April 13th - NASP Level 3 - Largo, Fl July 17th through July 20th - NASP Level 1 - Orlando, Fl July 25th - LCN BAREFOOT class - Orlando, Fl _______________________________________________ About our classes Dare to go BAREFOOT: In this class you will be introduced too the beauty industry's only anti-mycotic, light curing one component pedicure resin. Barefoot is a means to cosmetically restore the toenails partially or completely while also providing a beautiful looking result. Learn how the flexibility of the Barefoot product adjusts to the movements of the nails and feet, thus feeling completely comfortable and natural. HANDS ON TRAINING includes; Proper evaluation of suitable candidates Proper Prep and Sanitization Application for Cosmetic Purpose Application for Corrective Purpose Proper care & maintenance Class certificate All props & some training materials included CLASS PRICE: $159.00 includes BAREFOOT starter kit ($45.00 value) Additional Salon Personnel $79.50 includes BAREFOOT starter kit (Savings $79.50) RESERVE YOUR SEAT SOON February 28th, 2016 - Largo, Fl February 29th, 2016 - Boca Raton, Fl July 25th, 2016 - Orlando, Fl Contact cj@centreforbeauty.com to register ________________________________________ NASP Level 1: With the dramatically changing needs of today's consumers, is it time to change your pedicures? Elevate your pedicure knowledge and business in four-days of powerful training in the NASP advanced European-style pedicure workshop. Educate-Differentiate-Elevate your pedicures to pedi-CARE! Learn the latest technique from seasoned educators with extensive background in the foot care and medical industries, including the revolutionary B/S Brace Technique for involuted nails. Learn implications of diabetes and chronic illness for the pedicurist as well as techniques for pedicuring Seniors. Learn the common structural deformities, diseases and disorders of the skin and nails of the feet. Learn new techniques in the practical hands on workshop. Learn how to implement the 3 R's "Recognize, Recommend, Refer" Increase your revenue by applying new professional skills CLASS PRICE: $695.00 includes DETAILED course workbook for future reference. (payment plan available) Plus, all class attendees receive 10{41aa4bb89c477f1e334505d76149b7c47b1e52c0a22817e445c0fb4c76e652bd} discount off FOOTLOGIX products purchased day of class. RESERVE YOUR SEAT February 21st - 24th, 2016 - Largo, Fl July 17th - 20th - Orlando, Fl Contact cj@centreforbeauty.com to register ________________________________________ NASP Level 3: Ever wonder why your client's callous keeps coming back in certain areas regardless of how often you reduce them? Learn about corrective techniques for proper footwear and gait by a leading Pedorthist. Learn about Biomechanics related to walking Learn about normal and abnormal gait patterns Learn about Sports injuries Learn about Diseases affected by our gait Learn about Physical foot abnormalities and how they affect our gait Learn about different types of Orthotics Learn about props you can sell in your Salons to generate another Revenue stream of income CLASS PRICE: $695.00 includes DETAILED course workbook for future reference. (Payment plan available) Plus, all class attendees receive SPECIAL package price on Medilogics products purchased day of class. RESERVE YOUR SEAT April 10th - 13th, 2016 - Largo, Fl Contact cj@centreforbeauty.com to register ________________________________________
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November is “National Diabetes Month?”

I would like to give a shout out and HUGE thank you to Brenda, Marketing Associate for Centre for Beauty for taking the time to offer the majority of the information below. Brenda is a Certified Master Pedicurist with a background in Nursing. Diabetes is an area of expertise for her, and I appreciate her sharing her knowledge for me to share with you.

The Beauty Industry, specifically Foot Care has been challenged more in the 20th Century then ever before. With the rise in Diabetes, we have been forced to turn our Pedicures into Foot Care. More and more education being offered is about caring for the Diabetic client and less about how to cut, file and buff. In fact, our clients are looking for Advanced Trained Technicians to help manage their Foot Care Needs. When we look at the "startling" statistics, it's easy to understand WHY it is so important to continue education on caring for the Diabetic client; 30 million Adults AND Children suffer from Diabetes in the USA 86 million are considered PRE-diabetic and are at risk for developing type 2 diabetes 1 person out of 20 is either diabetic or pre-diabetic Estimated National cost of treatment of diabetes in the USA is $254 billion dollars It's worthy to note as well; 70{41aa4bb89c477f1e334505d76149b7c47b1e52c0a22817e445c0fb4c76e652bd} of Diabetics experience loss of sensation and can't feel injury on the bottom of their feet Poor circulation can also be a sign of Diabetes A weakend immune system should also be a red flag A Diabetics skin is VERY fragile and easily prone to infection Diabetics heal very slowly The diabetic client has more then the responsibility of constantly checking blood and insulin levels. CFB can and WILL give suggestions on our ROLE (as technicians) in caring for your Diabetic client however, it is also important for you to understand.....it should also be your role to inform your Diabetic clients on what to look for, what to do and what NOT to do between foot care visits. They should be advised; Look for blisters DAILY on the bottom of their feet. Check for cuts and sores Always check between toes for open sores, redness or tenderness Inspect toenails for discoloration or lifting from the nail plate Inspect shoes. Make sure there are no pieces inside the shoe that could puncture the skin Advise that water they use for soaking and/or showering be neither really cold nor really hot Make them aware, they need to dry their entire foot especially between the toes after bathing and/or soaking In your chair; #1 rule - Be sure to have your referral base lined up. If ever in doubt REFER to a Medical Practitioner ALWAYS follow a HIGH level of disinfection. If you are unsure what grade your disinfecting product is, contact cj@centreforbeauty.com and we will find out for you. If you are one of our clients using Micrylium....you ARE using a HIGH grade level Don't forget your consultation. How will you know if your client has Diabetes if you don't ask the proper question and perform your client consultation Use extra precaution when trimming toenails and reducing rough, callused skin. Remember the golden rule. We never remove more then 80{41aa4bb89c477f1e334505d76149b7c47b1e52c0a22817e445c0fb4c76e652bd} of a callus. Better yet, recommend home care products which, naturally reduce their callus, smooth the skin and is SAFE. Centre for Beauty offers Footlogix (and a surprise new product coming soon) brand products safe for the Diabetic and/or any immune compromised system NEVER EVER cut the cuticles ALWAYS use tepid water when soaking. In addition the water should be treated with a hydrating product to help soften the skin and the cuticles, adding hydration directly to the client. Check out the Footlogix brand Foot Soak, (and a surprise new product coming soon) 10{41aa4bb89c477f1e334505d76149b7c47b1e52c0a22817e445c0fb4c76e652bd} urea for hydration. Avoid using dehydrating astringents, salt scrubs and sugar scrubs. If you haven't already, the Footlogix Seaweed Scrub, (and a surprise new product coming soon) by Centre for Beauty is all organic, polished pumice and SAFE for the Diabetic client. What about YOU? Do you feel qualified to benefit from this $254 billion industry? If not, don't miss out. Check out the North American School of Podology to see what is offered in advanced Education. It is without a doubt, the BEST for Advance Education in Foot Care. And, since Centre for Beauty is hosting a Level 1 class in Largo, Fl....we would love to have you. As always, feel free to contact CJ directly, for more information.

Keep an eye out for our special announcement coming this week!

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Our Veterans need Foot Care?

To begin with, I want to say a personal thank you to the Veterans of our Country for all you do and for all you have done. This includes the Wives, Father's, Daughters, Mother's and Sons who have sacrificed the most important thing of our life.....time with a loved one. In the spirit of gratitude, Centre for Beauty would like to extend the opportunity for YOU to win a Pedicure Starter kit valued at $70.00. Enough products to perform 55 of those much needed pedicures. November is also the month we recognize diabetes. Our Pedicure starter kit which include; Foot soak, Seaweed Scrub, Callus softener, Daily Maintenance Mousse and Massage formula, is made by Footlogix. Footlogix is the world's first and only pediceutical foot care line....SAFE FOR THE DIABETIC! Use your free gift to extend gratitude to someone you know who is in need of a pedicure. Take care of the ONE thing that carries us around for a lifetime. OUR FEET! And of course, use your gift for YOU! There are 4 ways you can register to win? The first 25 people who respond GIFT to cj@centreforbeauty.com receive automatic entry. Every order placed via our App November 9th through November 13th, 2015 received automatic entry x 2. Any order placed November 9th, through November 13th via our email cj@centreforbeauty.com receive automatic entry. Any order placed November 9th through November 13th via 727-249-3917 receive automatic entry. Winner will be announced on November 16th Our veterans helped or still help protect us. Let's help protect them!
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It is NOW or NEVER?

Since I shared with you last week, my life as a Salon Owner during Halloween...I thought I would continue the journey of "Life as a Salon Owner" during the Holiday season. After all, there are only 48 days left until Christmas. We go from Halloween to Thanksgiving to Christmas. The spooky decorations come down, the cornucopias go up an soon it's time for Christmas trees and Santa Claus. We spoke about client engagement. Engaging our clients is crucial any time of year. However, engaging them during the Holiday season makes memories. This is important because we have to remember, yesterday's customers are NOT your customers of today. We have to remember, we aren't just catering to the Boomers anymore, we also have the Millennials. While they are not as affluent as the Boomers, they definitely have staying AND buying power. What's interesting is the word which Millennials use to best describe their engagement with Companies they purchase from is.....FUN! They take pictures and FB or instagram.....immediately. They share their experiences in REAL time. They get involved wherever the FUN may be. Going back to my personal experiences. I didn't have Boomers or Millennial. I didn't have FB or Instagram. For the most part, I didn't even have cell phones and tablets. Everything I did to grow my business was through newspaper and magazines. I used bill boards and place mats. I networked with local businesses and participated in the community. In short.....I used my imagination. NOW is the time to let your imagination grow wild! Clear out Halloween and bring on the thanks. After all, there IS Thanksgiving before Christmas. Participate in your local Thanksgiving day parades and walks. Make it a "family" affair. Invite your clients, make a party out of it. Put up your tree. Yes....I do mean tree. Decorate it with fall leaves and acorns. Orange lights with colorful balls. Start a food drive. Pick a local charity and be sure to send in a press release to your local newspaper. Start a "thankful" tank. Ask your staff and your clients to write down one thing they are thankful for. They are fun to read and very motivating. Bring out the scents. Pumpkin spice, apple cider and cinnamon. Nothing says welcome like the warm scents of the Holiday. Start your Holiday promoting. Gift cards, impulse items, special treatments. Don't forget the pictures. Encourage your clients to take pictures with you and your staff showing all the Holiday ambiences. Offer 10{41aa4bb89c477f1e334505d76149b7c47b1e52c0a22817e445c0fb4c76e652bd} discount if they post it immediately on FB and Instagram. When I write these articles, I am constantly reminded of ALL the things that can be done to grow your business. Thank you to all of you who respond and/or comment to my articles. You help ME stay motivated and creative so I too can grow my business. TIS THE SEASON for tired legs and sore feet Use this to your advantage by offering a "tired leg/foot" massage Add $10.00-$25.00 to any service for a 15 minute massage from the knee down FOLLOW THROUGH WITH RETAIL 4th quarter Retail promo (only a few left) 4.2 oz Tired Leg formula by Footlogix with 8.65 Massage Formula ONLY $15.00 Salon cost
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How to make a Pedicure bar?

As Foot Care Specialist, are you aware of the attention Skin Care is getting around the Country? There are Cleansers and Scrubs, Mask and Lotions. And, don't forget Hot Towels, Massage and Aromatherapy. AND....the list doesn't stop there. With so much to offer and so many techniques, how do the Estheticians continue to grow their business at a consistent rate of 3-4{41aa4bb89c477f1e334505d76149b7c47b1e52c0a22817e445c0fb4c76e652bd} yearly since around 2008? The answer is simple. The constant brain storming, imagination and creativity. Continuously thinking above the curve in an attempt to KEEP THEIR CLIENTS ENGAGED! Keeping your clients engaged is a key factor in retention. Making them feel involved, a part of and welcomed is everything your clients are looking for. So, in thinking about Skin Care and what they do to engage their clients, it appeared to me that we CAN do they same thing in the Foot Care room. Specifically speaking.......CREATE A FOOT BAR! That's what I said, a FOOT BAR! I know many of you purchase and use the Seaweed Scrub which Centre for Beauty carries, by Footlogix. However, I also know many of you also possibly make your own scrubs, use a salt scrub and an addition, a sugar scrub. How do you choose what Scrub to use on your clients? Better yet.....why not let your clients choose? Set up a small display area in your Salon to use as "the bar" Use decorative bowls or jars to display your different types of scrubs Label them being sure to list ingredients, benefits, contraindications Let them try each Scrub and let THEM choose which once they want Educate them on the important of regular exfoliation Be sure to have them available for SALE Offer combo price by offering it with a Foot Care Mousse by Footlogix for at home use WHAT A GREAT TIME OF YEAR TO BEGIN YOUR FOOT BAR Not sure how to get started? Stay tuned for more info and opportunity to set up your "Foot Bar" If you haven't already, you SHOULD try our Seaweed Scrub by Footlogix. Completely organic, clean and refreshing scent, healthy, stimulating and more. Available for retail and 32oz for Professional backbar use! www.cjscentreforbeauty.com cj@centreforbeauty.com 727-249-3917
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Tools! Tools! Tools?

Much like buying a good pair of shears and/or clippers for cutting hair, it is as imperative, if not more, to purchase the right tools to be able to do your job effectively in your foot care rooms. Until just a few years ago, technicians world wide did not even know that quality tools were even available. Many, including myself purchased toe trimming clippers and cuticle nippers which, were inexpensive, inferior tools. Not only that, we didn't know there were specialty tools and implements that in fact, could make our job easier. Whether you are a novice, or an apprentice, this information I share with you today.....can be the beginning of the rest of your life caring for the feet of your clients. Centre for Beauty endorses the Tools, implements and bits for foot care, offered by the North American School of Podology. These tools are custom manufactured to meet the the high quality standards of NASP. The NASP tools, implements and bits are crafted with German precision from world renowned Soligen Stainless Steel. The Soligen Stainless Steel instruments renowned for precision, performance, longevity, reliability and uncompromising quality. They are manufactured in a modern state of the art manufacturing facility using the best technologies and development capabilities. Theses instruments are podiatry quality (surgical grade), without the podiatry price. The can be chemically sterilized, autoclaved, or placed in a heat oven without damage.
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Centre for Beauty wants to give back on your behalf!

For as long as I can remember, I have always wanted to do something special, caring and giving to those in need. I've struggled with ideas that would really make a difference along with ideas that would be just so so. Through my years of being a Salon owner, I've done food drives, volunteered my time and donated monies and/or services. But, my own personal desire to feel like I really made a difference never has been fulfilled. I've been blessed with an amazing life. I have a healthy, beautiful daughter. It took a while, but I have a true life partner in my husband. I'm thankful to still have my parents and my siblings in my life along with some truly amazing friends. And I am forever grateful to have a thriving business with supportive, caring, fun and extraordinary clients that I am also proud to mostly call my friends. As we enter into this season of giving. I find it an appropriate time to offer the following; October 1st - October 31st FREE shipping on all orders $150.00 or more. (our usual FREE shipping is $300.00)(Please, no home shipments) ALL orders placed in October will include a "care package" for YOU to give to a homeless person in your area. Care Package includes Personal maintenance items Water Non-perishable food My idea is that we can reach people all over the Country, not just in my area. Choose someone you see on your drive to work, sleeping next to your business or under a bridge. A small act of kindness that can make a BIG impact. If possible, take pictures. Send them to me, post it on Facebook. I want everyone to know how the entire Centre for Beauty community contributed to caring for human life.

Thank you all, in advance for helping Centre for Beauty help us all,

to give back!

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Fall has arrived!

When Fall has arrived for us in the Beauty Industry, it means it's time to begin getting ready for the Holiday Season. I can remember when I had my Salon, I would use the 1st day of Fall as the day to make my list of all that needed to be done for a successful 4th quarter. List which, included anything from decor to promo's to training to cleaning. So, as we enter into the first few days of Fall....here are a few suggestions to help YOU, have a successful 4th quarter. Promo's - Now is the time to make a decision about your Promotions. Don't just think Christmas. We have Halloween, Thanksgiving and Chanukah as well which, many people celebrate. Themes - Use these Holidays to be festive. Clients love to see decorations pertaining to Holidays' or time of year. It's a great time to build excitement and a positive atmosphere. Training - Now more then ever your staff needs to know what they are promoting. WWW.cjscentreforbeauty.com has options available on our website to help with training of the products we promote. Need extra training? Contact CJ @ cj@centreforbeauty.com for more info. Disinfecting - To me, there is no time like this time to review your Disinfecting procedures and to clean house. There is nothing better then a clean house when having Company, and that's what our client's are. Check out Micrylium on our website and review your procedures to make sure you are offering your clients the best, the kindest, the safest and the greenest disinfecting solutions possible. Website - Have you been placed on the website of the Mfg's you use? Not all Mfg's offer this option, but if they do...you should be on there. Clients travel from all over the world yet still want to use their favorite products. Make yourself easily accessible. Centre for Beauty offers registration for Footlogix. If you aren't already noted, contact CJ or visit our website for the registration form. Gift cards/Gift certificates - NOW is absolutely the time to have this procedure in house. And, NOW is the time to offer an incentive for purchase. Clients like to start their Holiday shopping early. This makes it easy for them. Staff meeting - It has always been amazing to me how, once October rolled around, the rest of the year just flew by. Meet with your staff now. Discuss training, dress code, customer service, promo's, days of operation etc. with your staff so there are no mis-understanding's during this busiest time of year. Open your ears and your heart to their suggestions, delegate decorating responsibilities. Give each staff member an area to "FALL" clean. Be ready to fully enjoy this beautiful season.

CJ is giving back to the communities around the Country and YOU can help.Look for info coming soon!

4th Quarter promo's expecting to arrive in our warehouse the week of October 5th. Stay tuned for details.

   
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Have you Heard The 10 Commandments for Diabetics?

There are many conversations on Facebook, Twitter and Instagram in questioning what we as Salon owners and/or Technicians can do to "up our game" in the Pedicure room. For many of us, it is more about the fluff and buff, the pampering and the Louis Vitton Nail Polish. However, be gentle about these subjects because it IS possible to still offer all of the above, yet go beyond and offer overall client care. The question becomes "how do we do this?", The answer is simple. Follow the McDonalds mantra "added value". Hairstylists instruct their clients how to maintain the health of their hair between visits. Estheticians offer at home care solutions after performing a facial service. Even Massage Therapist offer at home stretches and maneuvers you can do to keep flexible. The Pedicure chair should be no different. In fact, it is even more important for us to "teach" our clients about the importance of taking care of their feet. My suggestion to begin "upping your game" is to offer "added value". Offer a take home card to help your client understand the importance of taking care of the skin on their feet between Salon visits. TEN COMMANDMENTS FOR DIABETICS Look at your feet every day Wash your feet, in their entirety, every day Dry your feet throughly, especially between the toes Apply hydration to the feet daily Don't clip or file your toenails. Leave this to the professional. Don't use heating devices on the feet NEVER walk barefoot Wear seamless socks made of cotton Wear properly fitting shoes Seek medical attention upon any indication of foot or nail changes FINALLY; Ask yourself this: Is the service I add, the products I purchase, the name brand I carry going to make me more money? If not, re-evaluate your choices before moving forward.

THE SKIN ON OUR FEET, JUST LIKE THE REST OF OUR BODIES IS THERE TO PROTECT US. TREAT IT KINDLY. KEEP IT HYDRATED, MOIST, LUBRICATED AND INJURY FREE TO HELP

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