As nail technicians, we spend the fall filling our books for the holidays. Clients call for parties, family photos, and travel, and the schedule fills up fast. That is a good problem to have. However, a full book is not the same as a full revenue picture. Most of us count how many clients we […]
Are You Leaving Money On The Table? Read More »
The holiday season brings your busiest pedicure weeks of the year. Clients are booking ahead of parties, family gatherings, and vacations, and your chair is full. However, if the only thing you are selling right now is polish color, you are leaving your most valuable asset on the table: your expertise in foot health. The
From Polish to Protection: Positioning Your Pedicure Service for the Holidays Read More »
We get busy. The schedule is full, the client sits down, and it is tempting to jump right into soaking feet and moving through the service. However, the few minutes you spend on intake before you ever touch a foot are some of the most important minutes of the entire appointment. Client consultation is not
The Top 5 Questions You Should Be Asking Before Every Pedicure…And Why Read More »
Every industry has its extinction stories. The film processing counter that never learned digital. The video rental store that dismissed streaming as a passing fad. (remember Blockbuster). The travel agent who refused to touch a booking website until there was no one left booking through them at all. In every case, the skill was not
The Dangers of Extinction in Our Industry Read More »
Can you believe it’s time we begin thinking about our winter season clientele? Where has the time gone? As salon professionals, we spend the better part of summer treating cracked heels and thin, dry skin from months of sandals and bare feet on hot pavement. However, once closed-toe shoes and boots come back into rotation,
From Sandals to Boots: Adjusting the Pedicure Service as the Season Turns Read More »
Every time waterless pedicures come up in conversation, I hear the same reaction. Someone rolls their eyes and says, “Blah, that just sounds clinical.” Or, “my clients will never go for that”. However, that reaction usually comes from someone who has only seen one version of it done one way. A dry pedicure does not
Four Ways to Bring Waterless Pedicures Into Your Room Read More »
Every new product line you bring into your treatment room should do one of two things. It should save you time, or it should make you money. If it doesn’t do either, it is just another box taking up shelf space. This applies whether you are behind the pedicure chair, working a massage table, or
Adding sa’SHa to Your Menu Without Adding to Your Workload Read More »
Now that the world cup is over, I wanted to go back at the beginning of the year, where I wrote an article about taking steps in an effort to take advantage of the World Cup coming to the United States and what that could mean for the salon professional willing to think a little
As salon professionals, we spend so much of our time perfecting technique, learning new products, and building a service menu that keeps clients coming back. However, there is a category of client sitting in your chair right now that most of our training never prepared us for, and that is the client going through cancer
What Oncology Training Actually Changes About Your Pedicure Room Read More »
We have all seen it, as I did recently. Someone posts in a group or the client says it right in the chair. Why are prices in this industry so high, especially for those of us on a fixed income? It is an honest question, and it deserves an honest answer, not a defensive one.
Why Does It Cost So Much? Answering The Question Every Salon Professional Dreads Read More »
