In this ever-evolving world of beauty and foot care, setting clear goals and nurturing creative ideas are essential for staying ahead of the curve. Whether you’re a salon owner, a foot care specialist or any other specialist in our Industry, defining your objectives and fostering innovation can lead to remarkable growth. Let’s explore how to […]
Setting Goals and Generating Ideas Read More »
Marketing with Emotional Elements; In today’s saturated marketplace, consumers are bombarded with countless ads, promotions, and sales pitches. So, how do you cut through the noise and make your brand, or Salon memorable? The answer lies in emotional marketing. By tapping into feelings—whether it’s joy, nostalgia, trust, or even fear—you can create powerful connections with
The key to connecting with your Clients! Read More »
The Beauty Industry is always evolving and foot care is no exception. What used to be a simple soak, scrub and polish has transformed into a world of advanced treatments, high-tech tools and holistic wellness. If you’re a Salon Owner, Nail Technician or Foot Care Specialist, staying head of these trends isn’t just a good
Beauty Industry Insights Read More »
I make no claims at being an expert at the difference between being an employee or an independent contractor. However, I have learned enough over my past 40 years in Business and I have been privy to many stories from B2B associates which keeps me abreast of just enough to keep me out of trouble.
Employee or Independent Contractor? Read More »
Do you feel relevant? Staying relevant in our industry—especially one as dynamic as beauty and wellness—requires ongoing effort, adaptability, and a willingness to evolve. It also requires competence and caring. With trends, technologies, and consumer expectations constantly shifting, professionals who don’t keep up risk becoming obsolete. Whether you’re a nail technician, hair stylist, salon owner,
How to make yourself relevant in an ever-changing Industry! Read More »
