As Foot Care Specialist, are you aware of the attention Skin Care is getting around the Country? There are Cleansers and Scrubs, Mask and Lotions. And, don’t forget Hot Towels, Massage and Aromatherapy. AND….the list doesn’t stop there.
With so much to offer and so many techniques, how do the Estheticians continue to grow their business at a consistent rate of 3-4{41aa4bb89c477f1e334505d76149b7c47b1e52c0a22817e445c0fb4c76e652bd} yearly since around 2008?
The answer is simple. The constant brain storming, imagination and creativity. Continuously thinking above the curve in an attempt to KEEP THEIR CLIENTS ENGAGED!
Keeping your clients engaged is a key factor in retention. Making them feel involved, a part of and welcomed is everything your clients are looking for.
So, in thinking about Skin Care and what they do to engage their clients, it appeared to me that we CAN do they same thing in the Foot Care room.
Specifically speaking…….CREATE A FOOT BAR!
That’s what I said, a FOOT BAR!
I know many of you purchase and use the Seaweed Scrub which Centre for Beauty carries, by Footlogix. However, I also know many of you also possibly make your own scrubs, use a salt scrub and an addition, a sugar scrub.
How do you choose what Scrub to use on your clients?
Better yet…..why not let your clients choose?
Set up a small display area in your Salon to use as “the bar”
Use decorative bowls or jars to display your different types of scrubs
Label them being sure to list ingredients, benefits, contraindications
Let them try each Scrub and let THEM choose which once they want
Educate them on the important of regular exfoliation
Be sure to have them available for SALE
Offer combo price by offering it with a Foot Care Mousse by Footlogix for at home use
WHAT A GREAT TIME OF YEAR TO BEGIN YOUR FOOT BAR
Not sure how to get started? Stay tuned for more info and opportunity to set up your “Foot Bar”
If you haven’t already, you SHOULD try our Seaweed Scrub by Footlogix. Completely organic, clean and refreshing scent, healthy, stimulating and more.
Available for retail and 32oz for Professional backbar use!
www.cjscentreforbeauty.com
cj@centreforbeauty.com
727-249-3917